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Board of directors


Freda Kalina
   President, Buford Business Alliance | Real Estate Agent | Author | Event Strategist | Community Connector

I'm a passionate leader who brings people together—whether it's through high-impact local events, strategic business networking, or real estate solutions that change lives. As President of the Buford Business Alliance, I create and manage community festivals, vendor markets, and networking mixers that help businesses grow and thrive.

With over 30 years as a licensed Real Estate Agent, with Virtual Properties Realty,  I specialize in helping seniors downsize, sellers maximize their home's value, and buyers relocate with confidence. I'm also the author of Triple Your Income with Events a cozy murder mystery series inspired by my own journey.

  • Organize events that attract hundreds—and generate revenue
  • Support local businesses through leadership and collaboration
  • Help clients navigate life transitions through real estate expertise

Let’s connect if you’re interested in collaborating on events, growing your business, or making your next move!

FredaKalinaEvents@gmail.com

770-596-8178

www.facebook.com/fredakalina 



Open - Vice President


Linda Gober - Treasurer | Owner and Account at LDG Accounting Services

Linda earned her Bachelor's degree in Accounting from California State University Dominguez Hills in 1991. She spent her first three years working in an accounting firm where she gained firsthand knowledge of accounting for small businesses. She then went into the management side of accounting, working for businesses with anywhere from 5 to over 100 million in revenue. 

Her longest tenure of 12 years was with the PGA TOUR which is one of the biggest nonprofits in the country. She went out on her own over 6 years ago as her passion is for small businesses and especially nonprofits. 

678-568-1900 -     Linda@ldgaccountingservices.com

Alicia Payne - Secretary | Inside Buford

Alicia Payne, a Buford native, is the owner of Inside Buford, an online newspaper serving the residents of Buford, Georgia. 

She has been active with the Buford Business Alliance since 2017 when she took on the job of Editor for the North Gwinnett Voice newspaper. Alicia has been a Member at Large and is currently proud to be serving the organization as Secretary. 

Alicia worked for the North Gwinnett Voice in various capacities until March 2023. Her love for telling the stories of her hometown impacted her decision to strike out on her own with Inside Buford. 

404-453-5261 -     insidebuford@gmail.com



Kevin Morrison - Member at Large | Agent/Counselor at Weathers Insurance, Inc.

Kevin Morrison, prior to being an insurance agent/counselor with Weathers Insurance for the past 38 years, he handled claims for all insurance lines (workers comp, property, liability, crime, etc).

Let him take a look at your insurance program to make sure it is providing you the maximum coverage for your money.

770-448-9700 -     kmorrison@weathersinsurance.com 

Jeff Lee - Member at Large | Financial Advisor at Edward Jones

Hi, my name is Jeff Lee. I have lived in the North Atlanta are for most of my life and have called Buford home for the last 25 years.

Edward Jones is a different kind of investment firm. To us, face time and think time make sense. We meet with you to learn your individual needs so we can develop a strategy to help you achieve your long-term financial goals. So, whether you want to plan for retirement, save for college, reduce your tax bills or ensure you have income to cover your expenses, you can expect personalized service and long-term investing strategies instead of the latest investment fads. Join the nearly 7 million investors who know. Contact me today to help develop an investment strategy that makes sense for you. 

I am honored to serve as Member at Large for Buford Business Alliance and look forward to working on growing the footprint of the Buford Business Alliance. 

770-889-8925 -     Jeff.Lee2@edwardjones.com



Jeff Martin - Member at Large | Owner of Heavens Best Carpet Cleaning in Lawrenceville, Georgia

Hi, my name is Jeff Martin. I am originally from Roanoke, Virginia and moved to Georgia from Pittsburgh, Pennsylvania. n 2011. I am the owner of Heaven’s Best Carpet Cleaning serving Gwinnett, Hall, Forsyth, Barrow and Jackson counties. We specialize in low-moisture carpet cleaning that dries in one hour and leaves no residue. We also provide hardwood, tile and grout and upholstery cleaning. I started my business in 2013 after serving 16 years in the hotel industry as a regional manager and was director of operations in the restaurant industry prior to that.

I have been honored to serve on the board of Buford Business Alliance since early 2021, which has been a period of significant growth. It is my experience that networking works. I also serve as vice president of Greater Gwinnett Referral Partners. I strongly believe that building relationships, supporting our community and having strong trade and business partners to refer to our clients and friends is of great importance both personally and professionally.

678-882-1558 -     j.martin@heavensbest.com

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